Among Americans who visited a library in 2012, one in five attended a class, lecture, or program for adults. Did those visitors enjoy the program? Did they learn something from it? Will they attend another program like that? Or was it not what they expected? Unless you have psychic powers, you won't know what your patrons got out of a program or service unless you ask.
TechSoup for Libraries recently teamed up with the Public Library Association (PLA) on a webinar that gave an overview of outcome measurement from Project Outcome. This new program from PLA provides simple tools for libraries to measure programs across seven common service areas. The webinar also featured a Project Outcome user from a small library. Our webinar speakers were:
- Samantha Lopez, Project Outcome in Chicago, Illinois
- Robyn Truslow, Calvert Library in Prince Frederick, Maryland