Snap a picture, tag it, post it, and voilà: more people in the library! Is it really that easy? At our April webinar, we invited two librarians to talk about how they use Instagram, the Facebook-owned photo social network. Both of these librarians have used creative and downright funny tactics to bring attention to the great work their libraries are doing. Our guests were
We surveyed our webinar attendees to see if they're using Instagram and what they hope to accomplish with it.
- 56 percent of attendees reported that their library has an Instagram account
- 88 percent said they want to promote library services and programs
- 87 percent want to connect with library users
- 84 percent said they want to attract new library users